The Minister of Trade and Industry, Dr Ekwow Spio-Garbrah says it is crucial for Ghanaians to have a sense of nationalism and patriotism by patronizing made in Ghana goods and services.
This, according to him, would result in the strengthening of the country’s industrial sector, boosting of exports, creation of jobs and improvement in the living standards of the people.
Dr. Spio-Garbrah made the call at the unveiling of the Made in Ghana (MiG) new logo in Accra. The logo is designed to project the uniqueness and quality of made in Ghana products in the country.
The logo has a star in the national colours of red, gold and green on a black background, with the inscription ‘Made in Ghana’ and beneath it is ‘Premium Quality’ in white letters.
The launch of the logo forms part of efforts made by the17-member committee of experts and professionals under the Chairmanship of the Minister of Trade & Industry, Dr. Ekwow Spio-Garbrah to champion a campaign on the promotion of MiG products and services.
The President of Ghana, John Dramani Mahama, in December last year inaugurated the committee which was initially tasked to begin and implement public awareness programmes that would project these goods and services produced in the West African second largest economy.
Unveiling the logo, Dr Spio-Garbrah lamented that the current situation of Ghana importing more goods than it exported had created a huge balance of payment deficit for the country.
He stated: “The trade imbalance leads to balance of payment deficit, which leads to a depreciation of the cedi, inflation challenges and overall cost of living challenges”.
Apart from the above, the situation created jobs for other countries, while similar jobs could be created in Ghana by Ghanaians choosing to patronise locally produced goods, according to the minister.
Touching on the MiG campaign, Dr. Spio-Garbrah noted that the campaign is to get people to buy locally made goods and services, stressing if Ghanaians started buying goods produced locally, it would support local industries to climb the technology ladder by producing more sophisticated products.
The President of the Association of Ghana Industries (AGI), James Asare-Adjei, who chaired the launch, said: “As AGI, we are excited by efforts made by the ministry to promote made in Ghana goods and services”.
He added that the made in Ghana promotion is very central to changing the country’s economy from import dominated to export dominated one, and therefore urged all to buy locally produced goods and services to build the Ghanaian industries.
In a solidarity message, the Managing Director of the Graphic Communications Group Limited (GCGL), Kenneth Ashigbey, urged Ghanaians to believe in themselves and called on all businesses to aspire to have the logo on their products.
A young designer, Joseph Bart Plange, who beat over 70 entrants to emerge the winner of the logo competition, organized by the ministry, took home a cheque worth GH¢10,000 and a computer.
Telemedia received GH¢3,000 and a computer, while Yvonne Ayensu Kumi was given GH¢1,000 and a computer for emerging as the first and second runners-up respectively.